Privacy Policy

1. Introduction

This Privacy Policy outlines how AnyFeast Limited, a company registered at15 College Road, Harrow, England, HA1 1BA, (“AnyFeast,” “we,” “us,” or “our”), collects, processes, stores, and protects your personal data when using our website and mobile applications (collectively, the “Platform”).

By accessing or using AnyFeast, you agree to the practices described in this Privacy Policy. If you do not agree, please discontinue use immediately.

2. Data We Collect

2.1 Access Data

When our website is accessed, server log files are transmitted and stored on our server for a limited period of time (maximum six months). The following data is logged:

  • IP address used
  • Browser type and version
  • Operating system
  • Website visited
  • Date and time of access
  • Notification of successful access
  • Amount of data sent in bytes
  • Referrer URL (if access was made via a link)

This information is used for statistical evaluations to enhance operation, security, and user experience. No personal evaluation is carried out unless there is a justified suspicion of unlawful use.

3. Cookies and Tracking Technologies

3.1 General Information and Consent

AnyFeast uses cookies and similar tracking technologies such as web beacons, pixels, and tags to enhance user experience.

Session cookies are deleted at the end of a browser session.

Persistent cookies remain on your device to improve site functionality.

Cookies do not store personal identity but help personalize services.

Under legal requirements, storing or accessing non-essential cookies requires user consent. However, cookies that are strictly necessary for website functionality do not require consent.

You can manage cookie preferences in browser settings or through our website’s cookie management tool.

3.2 Types of Cookies Used

  • Strictly Necessary Cookies – Essential for platform functionality (e.g., login, shopping cart).
  • Functional Cookies – Enhance user experience by remembering preferences.
  • Performance Cookies – Track website analytics and user behavior.
  • Social Media Cookies – Enable social sharing and personalized social content.
  • Targeting/Advertising Cookies – Used for remarketing and personalized advertising.

3.3 Third-Party Cookies

AnyFeast uses both first-party and third-party cookies. Third-party cookies may be used by advertising partners, analytics providers, and social media platforms. AnyFeast does not control these cookies. Please refer to the third party’s privacy policies for details.

3.4 How to Manage Cookies

You can refuse, block, or delete cookies via your browser settings:

  • Google Chrome: Settings > Privacy and Security > Cookies and Other Site Data.
  • Safari: Preferences > Privacy > Remove All Website Data.
  • Firefox: Options > Privacy & Security > Cookies and Site Data.
  • Opera: Preferences > Advanced > Cookies.

4. Data Processing and Use

4.1 How We Use Your Information

We use collected data to:

  • Authenticate users and prevent fraud
  • Enhance platform security and prevent unauthorized access
  • Improve website performance and user experience
  • Conduct analytics and marketing activities (with consent)
  • Comply with legal obligations

4.2 Third-Party Data Sharing

We do not sell your data. Data is only shared with:

  • Payment processors (to handle transactions securely)
  • Third-party analytics providers (e.g., Google Analytics)
  • Government authorities (where legally required)

5. Google Services & Tracking

5.1 Google Analytics

We use Google Analytics to analyze visitor interactions. If you do not want to be tracked, you can opt out by installing the Google Analytics Opt-Out Browser Add-on.

5.2 Google Chrome & Personalized Ads

If accessing AnyFeast via Google Chrome, Google may collect additional user data for advertising purposes. You can manage ad preferences via Google’s privacy settings.

6. Social Media Data Handling

To protect your privacy, AnyFeast only shares data with social media networks when you actively engage with them (e.g., clicking a share button). No data is automatically transmitted.

Refer to the privacy policies of respective platforms for further details:

7. Data Retention & Security

7.1 How Long We Retain Your Data

We retain user data only as long as necessary for legitimate business or legal purposes. Data is securely deleted when no longer required.

7.2 Security Measures

We implement industry-standard security measures to:

  • Protect user data from unauthorized access
  • Encrypt sensitive transactions (e.g., payments)
  • Restrict access to authorized personnel only

8. User Rights & GDPR Compliance

As a UK-based company, AnyFeast complies with the UK GDPR. Users have the right to:

  • Request access to their personal data
  • Request correction or deletion of incorrect data
  • Withdraw consent for marketing communications
  • Object to automated decision-making

For GDPR-related requests, contact contact@anyfeast.com.

9. Changes to the Privacy Policy

AnyFeast reserves the right to update this policy at any time. Users should review updates periodically. Continued use after changes implies acceptance of the revised policy.

10. Contact Information

For any privacy concerns, contact contact@anyfeast.com.

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